Recent Client
Engagements
We work with the world’s fastest-growing technology and B2B brands—from early-stage to enterprise. Clients past and present include Expedia Group, Cvent, UserTesting, SAP, Panasonic, Brother, TOPO, Radar First and 100+ more.
Cvent’s Invisible Workload
Myllisa Patterson’s Invisible Workload of Event Planning is a case study in the power of empathetic marketing.
30,000 Leads & 8 Figures in Pipeline
The Year of You has been a multi-year success story and Cvent’s highest-grossing campaign to-date.
$44:$1 Email Methodology
Used at Expedia, Cvent, RadarFirst, Panasonic and more.
Cvent’s Event Evolution Model
Developed Cvent’s Event Evolution Model to serve a benchmark tool for the events industry.
400 to 3,000 Attendees in 12 Weeks
Helped Expedia Group fill the venue for its annual partner conference in record time.
$1.76M in opportunities.
Crafted a strategic story, content, and messaging strategy for healthcare SaaS company, driving $1.76 in opportunities.
Executive Presentation
Built narrative strategy and design to launch Cvent’s 2020 event cloud marketing plan to 1,500 teammates worldwide.
Segmentation and Message Testing
Helped Expedia Group increase partner sign-ups via database segmentation and message testing.
Brand & Name Architecture
Developed naming architecture, solution architecture, brand strategy for $1B defense contractor.
The Market of One Positioning Framework
The framework we use to make brands a “must-have” in today’s market. The secret—tell a story positioned against the status quo.
$1.4M in Opportunities
Strategy, email, digital creative development driving $1.4M in ops for SaaS.
Benchmark and Grow Brand
Benchmark and improve brand equity for a division of one of the largest technology companies in the world, Brother.